Match Funding

Club Peloton’s match funding scheme is exclusive to Club Peloton members who have taken part in one of our core fundraising events such as Cycle to MIPIM, pedElle or Cycle to MAPIC. Past riders can apply for match funding of sponsorship up to £500 for any non-Club Peloton fundraising cycling event they are talking part in. Read on for stories on how our scheme has helped some of our members raise vital funds for their fantastic chosen charities.


Kate and Sam accomplish Ironman Haugesund and raise £25,000 for the Brain Tumour Charity!

Kate Horton (Knight Frank) and Sam Logan (Dorrington), took part in Ironman Haugesund on the west coast of Norway on Sunday 1st July. Together the pair signed up to the event with the hope of raising a meaningful amount for the Brain Tumour Charity, following Kate’s mums diagnosis of high grade brain cancer late last year.

It was a hugely challenging race starting with a 3.8km open water swim, followed by a very hilly 180km bike course navigating through the Norwegian countryside and then finishing with a full marathon which was described as ‘pancake flat’ but actually turned out to have 1,500 feet of climbing! Kate finished in 14 hours 38 minutes with Sam coming home in 12 hours.

Importantly, the pair have raised nearly £25,000 for the Brain Tumour Charity which is a genuinely meaningful amount having set a target of £10,000 originally. The amount raised will go towards funding nearly 100 days of research into such a disproportionately underfunded area of cancer. Only 2% of all cancer funding is allocated to brain cancer, when it is actually the biggest cancer killer under 40.

Kate and Sam cannot thank you all enough for your support and generous donations!

Tour de Knight Frank – Day of Giving

On 12 October 2017, 30 riders from Knight Frank cycled 230km from London – Bristol, raising money for 4 charities: LandAid, Maggie’s, Mary’s Meals and The Rainbow Trust. Three of those riders – Kate Horton, Will Monk and Henrie Westlake – applied for matched funding to supplement their sponsorship. We caught up with Knight Frank’s Will Monk, who tells us how our matched funding scheme has benefited their charities…

‘When Knight Frank organised a Charity Tour of the UK between all of our regional offices on a single day in October 2017 for the Knight Frank biannual Day Of Giving, Club Peloton alumni Kate Horton, Henrie Westlake and Will Monk managed to supplement their sponsorship of £7,000 with an additional £1,500 of matched funding from Club Peloton which at 20% of the funds raised by these riders was a significant additional element of fundraising for the event.

The process of applying for the matched funding was simple and the designated charities received funds promptly after the event which entailed 11 simultaneous rides across the full length of Britain with 135 cyclists completing over 10,000 miles on the day and 337,500 ft. of vertical ascent, raising a whopping £42k for charity in the process.’