Business networking and fundraising charity Club Peloton is pleased to announce that its cycling challenge for the retail property industry, King’s Cross Cycle to MAPIC 2017, is now open for registration.
Launched at Coal Drops Yard in the King’s Cross development on 2nd May, this is the second year of King’s Cross headline sponsorship of the multi-day charity cycling challenge, building on last year’s successful event, which raised £40,000. The introduction of King’s Cross as headline sponsor has attracted new riders and sponsors from across the industry, helping to shape an event that reflects the diversity of the retail property industry with developers, investors, property managers, landlords and retailers and tenants taking part. For the 2017 ride, King’s Cross has so far been joined by British Land, Citygrove, Nash Bond and Wembley Park as team sponsors.
Craig White, Retail Project Director at King’s Cross, said, “King’s Cross has established itself as one of London’s most compelling new destinations and 2017 brings leading international retail brands poised to line up on King’s Boulevard and Coal Drops Yard, which opens next year. Cycle to MAPIC’s Mediterranean coastal route takes the riders from Spain’s historic Girona to Cannes in time for the conference, and presents a challenging 700km route; the perfect forum bringing together people of all cycling abilities from all areas of the retail real estate community, helping King’s Cross to really strengthen our existing network, forge new friendships and of course, raise much needed funds for charity.”
Nick Hanmer, CEO of Club Peloton, commented, “The support of King’s Cross for Cycle to MAPIC has helped to evolve the ride further as a vehicle for teamwork, industry networking and fundraising, and last year’s event saw the creation of numerous strong relationships both on and off the bike. Four days of challenging cycling, working together as one group, builds a sense of camaraderie and support that forms strong bonds well before the cyclists arrive at MAPIC.”
King’s Cross Cycle to MAPIC will set off from Girona on 11th November 2017 and arrive in Cannes in time for the start of international trade show MAPIC on 14th November. Along the way the riders will take on 700km of challenging cycling along the Mediterranean coastline, raising money for children’s charity Coram.
At the launch event, prospective riders were given a thorough introduction to the event and what they can expect. Club Peloton’s Nick Hanmer explained how their participation will change the lives of vulnerable children as they raise vital funds for Coram’s adoption services.
The event is designed to be a gruelling challenge, but offers a fantastic experience in cycling and networking. Every rider is fully supported along the way: from pre-event training rides and free spin classes to on-event support crew, mechanics, paramedics, motorcycle outriders and sports injury therapists, ensuring a pro rider experience that riders will never forget.
Two-thirds of funds raised by the ride will go to Coram, which has been helping vulnerable children overcome hardship and trauma for over 275 years. Article 25, Emthonjeni Trust, Multiple System Atrophy Trust and Tom’s Trust are the other organisations being supported.
Registration for King’s Cross Cycle to MAPIC 2017 is now open at http://clubpeloton.org/mapic/. For more information follow us on Twitter at @ClubPeloton or via the hashtag #CycletoMAPIC.